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Website maintenance is important to any business, regardless of size. Your website is a worldwide window into your business and it can have a big impact on how the value of your product or service is perceived. A well-maintained website is critical for real-time service industries. All businesses need regular website maintenance to attract and retain customers, maintain search engine rankings and present new information, products and services to the public. Website maintenance is also required to maintain the value of the website over time.

Customer Interest

A well-maintained website attracts new customers and maintains the interest levels of existing customers. Your website should be customer centered and kept relevant by routinely refreshing the content and ensuring that customer contact points are in good working order. Routinely check that contact forms work, address and phone number listings are updated and products, services and price lists are current and correct.

Search Engines

Website maintenance is critical to search-engine rankings. Websites with old content rank lower in search engine listings. Some search engines, including Google, check your page’s “if-modified-since” HTTP header to determine whether it is worth crawling. Failing to make frequent modifications could cause you to be pushed below active competitors in the listings and cost you business over time.

Corporate Image

Your website is a public reflection of your corporate image. A poorly maintained website with lots of errors, broken links, dead pages and outdated information projects a sloppy corporate image and can cause business to decline over time. Routinely examine the look and feel of your website and update it to match your corporate image. Check and fix broken links, poor grammar and spelling mistakes as quickly as possible — preferably before a customer brings them to your attention.

The last thing you want is an outdated website or a non functioning site…oh my

Considerations

Your website-maintenance activities need to cover some business-critical key areas. These include copy production, quality control, publishing, feedback monitoring, performance monitoring, infrastructure maintenance, routine maintenance, change control and risk control. For risk management, you need to have a business-continuity plan in place for your website and ensure that your hosting service provider has a backup and maintenance plan that is in line with your own business service levels, especially if you have a real-time or mission-critical website.
Read Our Reviews

Dynamic Designs NW, LLC is rated 5 out of 5.0 stars based on 7 review(s).

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- Kody Ahrens

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- Kody

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For anyone with a small business trying to grow their email list, I would recommend Stacie! We started out without any knowledge of how to increase our fanbase. Stacie helped us grow our list to over 400 subscribers using Facebook ads! She is super smart and has a great team that she works with. I am so grateful that I found her and I would recommend her services.

- Jo Alexis

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Stacie was very creative and a patient person to work with which I feel is so important to have when working on a very detailed project/website.

- Abbi Rafinski

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I spent a lot of money trying to work with other web designers. I know I was asking a lot of them. I shared my crazy business plan and vision with them, and all I got in return was a spot on their permanent back burner. It was like flashback to high school and feelings of getting benched to make room for the 'real stars.' Then I met Stacie. She met with me in person, listened to all my crazy ideas, put those crazy ideas into action (so I could see them), and exercised a lot of patience when we had to toss a draft and start again. Now, over a year later, my business is not only up and running...it's rocking (bling, bling)! And Stacie is on the short list of people who helped me make that happen. I can't count how many times my customers smile when we meet and say, 'I love your website...it's so original.'

- Jake Wasson

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Loved working with Stacie! She communicates well and response very quickly, seemingly always ready to assist. She has wonderfully creative ideas and a great eye for design, I’m looking for ways that I can continue to work with her. Highly recommend

- Samantha Irwin

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I love working with Stacie! She is charming and a whiz a website building. I feel confident that she can tackle whatever changes I want to make and she makes it all look easy. I've also really enjoyed her network of professionals that she both works with and referred me to. I would recommend her.

- Jo Alexis Bronstein Mishaga

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