Success Stories
SOCIAL MEDIA CLIENT
New Camping Resort, Oregon
Overview
This glamping resort is a family-owned camping Resort that offers clean, comfortable, and safe accommodations. We have experiences ranging from full service to self-sufficient, along with spaces to gather, collaborate, and celebrate. The resort is built on a landscape that boasts outdoor activities to fuel and feed the mind, body, and soul.
The Challenge
The business was recently launched and had zero online presence, no published website, and no social following.
The goal was to increase brand awareness, become the elite glamping resort in the geographical area, and ultimately book the available camping spots.
The Strategy
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Reach/Brand Awareness: Build a following through shares/likes/follows/
reach/mentions/impressions. -
Engagement: Increase interactions and integrate influencers.
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Lead Generation: Build the email list and collect user info.
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Conversions: Sell the 10 available spots "save your spot" for opening in May, and sell tickets to your grand opening event (if you decide to have one).
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Traffic: Drive visitors to your website ( Phase II after website is complete).
The Results
In just 4 months, their FB page went from zero to 1,634 page likes and 1,675 new followers. Their Instagram went from zero to 210 new followers over 4 months, and 38 website clicks in just 30 days.
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